In the heart of the Amalfi Coast, tucked between the cliffs and citrus-scented breezes of Praiano, you’ll find more than just limoncello—you’ll discover a man named Mario, whose passion for organic lemons and Italian tradition has created an unforgettable experience for visitors and locals alike.
The Soul of Amalfi in a Bottle
Mario isn’t just a farmer—he’s a custodian of one of Italy’s most beloved ingredients: the Amalfi Coast lemon. These lemons, locally known as sfusato amalfitano, are unlike anything you’ll find in a grocery store. They’re large, almost glowing with a golden hue, with a floral scent that seems to hang in the air.
At Il Gusto della Costa, Mario handcrafts every bottle of limoncello using traditional methods passed down through generations. There are no additives, no shortcuts—just pure lemon zest, alcohol, and love. The result is a vibrant, clean-tasting liqueur that instantly transports you to the cliffs of Amalfi.
Beyond limoncello, Mario creates small batches of citrus marmalades, honey, and even a bold Neapolitan espresso coffee liqueur. Each product reflects his commitment to organic practices and authentic Italian flavor.
A Store Steeped in Flavor and Tradition
Walk along the main road of Praiano and you’ll find a charming storefront with citrus garlands and the aroma of lemon zest floating in the air. That’s Il Gusto della Costa, located at Via Gennaro Capriglione, 24, 84010 Praiano SA, Italy.
Step inside and you’re immediately greeted with warmth. Bottles of limoncello line the rustic wooden shelves, alongside handmade gift boxes, citrus marmalades, honey jars, and delicate liqueur bottles.
The real treat? Mario often hosts in-store tastings where you’ll learn how each product is made—how the lemons are hand-peeled, how the infusion works, and why his process makes all the difference. It’s not just shopping—it’s education, storytelling, and sensory delight.
You can also visit ilgustodellacosta.it to explore his full range and even order online.
A Hidden Gem Experience in Praiano
While Positano and Amalfi may draw the crowds, Praiano offers something far more intimate—and Mario’s shop is a perfect example. It’s a peaceful stop where you can connect with true local craftsmanship and bring home meaningful souvenirs.
Whether you’re looking for authentic Italian gifts, edible memories, or something truly special to take back from the coast, Il Gusto della Costa delivers. Each product is labeled with love, and Mario is often there to greet customers himself, offer tastings, and share the story behind every bottle and jar.
This isn’t tourist limoncello—it’s the real thing, crafted by hand, rooted in heritage, and made with purpose.
A Meal Under the Lemons: A Personal Story
One of the most touching moments of our Amalfi adventure was the afternoon Mario invited us to his home. Just above Praiano, nestled into the hillside, lies his lemon grove—a quiet oasis bursting with citrus trees heavy with fruit.
We walked through rows of enormous lemons, each one more fragrant than the last. Mario shared stories about his land, his family, and the centuries-old methods he still uses today.
Then came something even more special: dinner. Beneath the canopy of lemon trees, Mario’s wife prepared a traditional meal just for us. There was homemade pasta, fresh vegetables, crusty bread, and of course, a glass of limoncello to finish.
We laughed, shared stories, and watched the sunlight filter through the leaves. It felt like time had stopped. That day wasn’t about food or drink—it was about friendship, connection, and being welcomed like family.
This moment captured everything we love about Italy—generosity, authenticity, and that indescribable feeling of la dolce vita.
Why You Must Visit Il Gusto della Costa
If you’re traveling to the Amalfi Coast and want to experience something authentic, warm, and unforgettable, make your way to Il Gusto della Costa in Praiano.
This isn’t a tourist trap or a commercial stop—it’s a passion project. A living example of sustainable farming, heritage, and Italian hospitality. Mario’s products make beautiful gifts, but even more, they carry a story—a story of place, family, and pride.
Whether you stop in for a tasting or are lucky enough to be invited into his home, you’ll leave with more than just a souvenir. You’ll leave with a piece of Amalfi in your heart.